Xiaomi launched multiple smart devices this week including several smartphones (Mi CC9 Pro, Mi Note 10, Redmi Note 8T), smart watch Mi Watch, and Mi TV 5.
Xiaomi’s monthly active users (“MAU”) of MIUI reached 278.7 million, an increase of 34.7% YoY. AI assistant “ Xiao’ai ” had 49.9 million MAU; Xiaomi ranked 4th globally in terms of smartphone shipments; and, global shipments of its smart TVs reached 2.7 million units.
Xiaomi shipped 33.3 million units smartphones in Q3 2018, a 20,4% growth year-on-year. That recorded approximately US$5.04 billion in revenue, an increase of 36.1% year-on-year. Xiaomi Mi 8 ranked 1st in terms of sales volume on Singles’ Day shopping festival 2018. Xiaomi smartphone shipments for Western Europe grew 386% year-on-year and ranked fourth in terms of smartphone […]
China saw an average increase of 18% in digital marketing budget in 2018 according to AdMaster. 23% advertisers have a budget increase of over 30%. 36% advertisers will try smart TV advertising in 2018 while 38% will not consider this option. On the mobile side, the primary advertising channels are mobile social media and videos; […]
Chinese consumers are spendgin more time on digital media in recent years with more smart devices coming into their lives.
A smart TV device is either a television set with integrated Internet capabilities or a set-top box (STB) for television that offers more advanced computing ability and connectivity than a contemporary basic television set. Video is the main function for smart TV users. At present, game apps development are not so active as video ones.