Released by EnfoDesk, the statistic of the “Quarterly Marketing Supervision on China’s Internet Search Engine in Q4 2013” showed that the market of China’s search engine enterprises amounted to USD 11.42 billion. The market size increased by 1.2%, compared with Q3 2013, and had a 40.3% YoY increase. In 2013, the total market of China’s search […]
Sogou: Sohu's Search Engine
Sogou, owned by Sohu, operates the search engine and others business and offers Internet value-added services with respect to Web games developed by third-party developers. Primary products include search engine, Sogou Pinyin input, and Sogou Web Directory.
Sogou is nowhere catching up with Baidu but it is clearly the leader among the rest of Chinese search engines. Some marketers have found it very helpful reaching lower tier cities with lower cost per click advertising on Sogou search.
According to CNZZ, Baidu search engine market share by volume accounted for 63.55%, ranking the first. Baidu search engine market share had been gradually encroached by its competitors. Baidu search engine market share by volume dropped monthly by 0.31% in November. 360, however, its search engine market share by volume increased by 1% to 21.84%, […]
According to EnfoDesk, China search engine market scale in Q3 2013 reached 11.28 billion yuan (USD 1.84 billion), 20.3% more than last quarter.
Wang Xiaochuan, CEO of Sogou, revealed the cooperation details in an internal email that Sogou and Tencent would form a joint department to begin cooperation on search. The email said that Tencent would merge Soso and QQ Chinese input with Sogou, and invested USD 448 million to take 36.5% of stake in Sogou. Tencent expected […]
According to CNZZ, Baidu topped China search engine market share with 63.16%, followed by Qihoo’s 360 with 18.23%. Sogou ranked third with 10.35% market share.
China search engine Marketreached 9.28 billion yuan(1.5 billion USD) in Q2 2013, with a QoQ growth of 25.1% and a year-on-year growth of 35.3%, according to statistics released by iResearch. China search engine market growth in Q2 was driven by three factors. First, due to seasonal factor, after the Chinese Spring Festival, search traffic was […]
China online ad market in Q2, from iResearch data, reached 23.26 billion yuan (USD 3.8 billion), growing 17.4% compared to Q1 and YoY growth of 27.4%. China online ad market is entering to a steady growth stage. In Q2, search, video, news and navigation monthly usage increased. NetEase, Taobao and eTao had more than 10% […]
According to iResearch Q1 report, Baidu search engine market share is 80.6% (by revenue), growing steadily compared to 79.7% in last quarter. And Google shares 14.4%.
According to EnfoDesk, Baidu had 66.91% China search engine market share in the first quarter of 2013 by user visits, followed by 360 with 13.42% and Sogou with 9.32%.
According to China search engine market quarterly data in 2012 released by EnfoDesk, the China search engine leader Baidu accounted for 78.6% of the total search engine market, Google for 15.6%, while Sogou 3.1%.
China search engine market reached 7.78 billion yuan (USD 1.25 billion) in Q3 2012, with the QoQ growth of 13.5% and YoY growth of 44.1%. China’s search engine market growth is slowing down as the growth rate is lower than 50% for the very first time due to a few factors: Affected by the macroeconomic […]
Analysis International, a China Internet research company, released search engine market data for the first quarter in 2012. Total revenue in Q1 has grown by 70.4% (YoY) to 5.53 billion yuan (USD$877 million) though it’s dropped by 4.7% compared to the previous quarter.