It's never easy for foreign brands to successfully adjust itself to the Chinese market. Another British fashion brand Topshop announced to close its Tmall flagship store soon on 1 November 2018. There will be a clearance sale for the stock on its partner Shangpin.com, no refund or returns without quality problems. It's meant to miss this year's Tmall Double 11.
Arcadia-owned Topshop founded in London in the late 60s, greatly known as the commercial miracle of fast fashion brands. At least several years ago, Topshop was still at the same level as its peers H&M and ZARA in the eyes of young consumers who are in pursuit of fast fashion.
Topshop was popular in the street snap. In 2005, its first high-end product Topshop Unique launched in London Fashion Week, which also collabor...
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