The number of monthly active users of WeChat Mini Programs has exceeded 863 million (as of December 2020) according to data from QuestMobile.
On average, each WeChat user uses 5.6 mini programs in December 2020, up from 5.1 a year ago.
The average time spent per user on WeChat Mini Programs increased by over 27% to 68.15 minutes.
Top WeChat Mini Program categories by MAU growth are Lifestyle Services, Business, Shopping, and Education in September 2020.
The GMV of mini-programs transactions has increased by 115% YoY, and the self-operated GMV of brand merchants has increased by 210% YoY, according to data shared at Tencent Global Digital Ecosystem Summit.
Pinduoduo secured more younger users on this platform. The fastest-growing industries utilizing WeChat Mini Progr...
Already subscribed? Sign in.
Don't Miss Out.
Invest with as little as one bottle of water per week.
Join other top analysts and business executives and navigate the unique market with China Internet Watch.
Cancel at any time