At the "2023 Think Games Event" held in Shanghai, Zhou Yang, General Manager of Google's Gaming Industry in Greater China, shared some insightful observations about the performance of the gaming industry, particularly highlighting the achievements of Chinese developers.
With half of 2023 already behind us, Zhou Yang reflected on the year's progress.
"From a revenue perspective, the overseas market in the first half of 2023 has halted its decline and is showing signs of revival. If we focus solely on the first half, there's even a slight growth,"
he remarked. Chinese developers have outpaced the overall market, with a revenue growth rate of 6.5% in the year's first half. This showcases a step forward for China in the competitive global gaming landscape.
Zhou Yang revealed a remarkable statistic: Chinese developers now account for 24% of the total gaming revenue from overseas markets. This means that for every 100 units of currency spent by global players, 24 units go to Chin...
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