Bilibili’s average monthly active users (MAUs) reached 267.2 million in Q3 2021, and mobile MAUs reached 249.9 million, representing increases of 35% and 36% YoY, respectively.
Bilibili: Chinese Gen Z Video Platform
Bilibili (Nasdaq: BILI) is a cultural community and video platform based in Shanghai for Chinese young generation. The website was founded on June 26, 2009, and was affectionately called "website B" by fans. Its mobile apps for Android and iOS devices were launched in 2012.
On March 28, 2018, BiliBili was listed on NASDAQ.
Bilibili was content creation and sharing video website for animation, comics, and games in its early days.
After more than ten years of development, an ecosystem has been built around users, creators and content to continuously produce high-quality content. Its main businesses now cover live streaming, games, advertisement, e-commerce, cartoons, etc.
It has covered more than 7000 multi-cultural communities of interest, and has won the first place in the list of "Generation Z preferred app" and "Generation Z preferred pan entertainment app" selected by Quest Mobile Research Institute.
Founder & CEO: Xu Yi
Its average number of monthly active users is 128 million as of Q3 2019; and, the monthly number of mobile users is 114 million. The number of users aged 18-35 accounts for 78%.
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