China is to see internet advertising market exceed over US$90 billion by 2019, over 80% of which is from mobile advertising. The US$36.02 billion native advertising market accounted for nearly 50% of the total in 2018. Advertising has consolidated its position as an important source of revenue for internet businesses. This market is expected to […]
China internet users snapshot 2019
98.6% of internet users accessed the internet through mobile devices in China. Internet penetration in urban areas rose from 71% to 74.6%. The 10- to 39-year-olds represented 67.8% of all internet users in China. The largest user group were students (25.4%). 610 million users shopped online in 2018, 14.4% more than a year ago. And, […]
China mobile search market overview Q4 2018; 60% chose smartphone built-in browsers
The user base of mobile search in China grew by 3.79% year-on-year to 685 million in Q4 2018. Baidu was still the first choice for users searching for information (42.5% in proportion). Nearly 60% of users tent to choose smartphone built-in browsers across mobile devices. The user base of mobile search in China grows to […]
Baidu App DAU up by 24% to 161 million in 2018
DAUs of Baidu App increased by 24% year-on-year to 161 million. Baijiahao, or BJH accounts, Baidu’s content network, grew to 1.9 million publishers. MAUs of Baidu Smart Mini Program totaled 147 million, up by 30% sequentially. 98.5% of iQiyi’s subscribers were paying subscribers. DAUs of Haokan reached 19 million.
China search engine market to reach US$20 bn in 2018
There are 656.88 million search engine users in China as of June 2018, 637.4 million among which were using search engine via mobile devices. China’s search engine market is expected to reach US$20 billion in 2018. And, search advertising market is expected to reach US$14 billion in 2018. China’s search advertising market totaled 85.23 billion yuan […]
Over 70% Chinese will choose Google over Baidu if it returns
Not long after Facebook’s Hangzhou subsidiary launch, Google was reported to be planning a launch of a censored search engine in China. A poll was created on Weibo asking “if Google returns to China, which will you choose between Google and Baidu?”. 72.8% voted for Google.
Chinese search engine Sogou revenues up 43% in Q2 2018
Sogou achieved solid results in Q2 2018 with revenue increasing 43% year-on-year to US$301.4 million and non-GAAP net income up by 58% to US$38.2 million, according to its financial results. That was greatly driven by the twin growth engines – search and mobile keyboard – and AI-focused strategy.
Baidu search exhibiting robust revenue growth driven by AI in Q2 2018
Baidu had a stronger quarter in Q2 2018 with search exhibiting robust revenue growth driven by AI-powered monetization capabilities and Baidu feed continuing strong traffic, according to its financial results. The newly launched Xiaodu series speakers and the adoption of DuerOS handled over 400 million queries in June 2018, almost doubling the workload again over […]
WeChat launched Brand Search
WeChat team announced the launch of brand search on WeChat Official Accounts platforms. Those having brand search enabled will get extra features including a brand zone and micro-page.
China search engine market in Q1 2018; 79% driven by mobile search [UPDATED]
The revenue of search engine market in China totaled 20.374 billion yuan (US$3.2017 billion) in Q1 2018, an increase of 29.21% year-on-year, led by Baidu, Sogou, and 360 search. In Q1 2018, Baidu continues to lead China’s search engines market with a market share of 80.09% by revenues, followed by Sogou (6.63%) and 360 (3.27%). Baidu’s […]
Baidu total revenues grew by 20% in 2017, 73% from mobile
Baidu’s total revenues reached RMB 23.6 billion ($3.62 billion) in Q4 2017, increasing 29% year over year. Mobile revenue represented 76% of total revenues, compared to 65% for the fourth quarter of 2016. Total revenues totaled RMB 84.8 billion ($13.03 billion) in 2017, increasing 20% from 2016. Mobile revenue represented 73% of total revenues, compared […]
Sogou net income increased by 46% in 2017
One China’s top search engine company, Sogou’s Total revenues were $908.4 million in 2017, a 38% increase from 2016.
Tencent quietly launched WeChat Boutique Stores
WeChat boutique stores don’t have a direct entry path from the main menu and are triggered to display after the brand terms are searched.
China search engine Sogou revenues up 55% in Q3 2017
Sogou, one of the top Chinese search engines, revenues reached US$257 million in Q3 2017, up 55% year-over-year and 22% quarter-over-quarter.
China search users exceeded 600M in H1 2017
In the first half of 2017, financial management software and mobile apps continued to develop, while offline providers of such services have shifted from opposition into a more productive mindset seeking partnerships and cooperation even as interest rates in online loan and savings applications fall.