According to the recent data released by iResearch, China online advertising market has almost reached 20 billion yuan, which indicates that the overall market has stepped into a new round of development. [Read more...]
Sohu recently declared that Sohu News mobile apps users have reached a hundred million, being the first one in China. The number of media cooperating with Sohu client-side is over 550, with total subscription over 0.45 billion.
In the meantime, Sohu welcomes all forms of media such as radio and TV to co-build an “Any media-platform”. [Read more...]
According to a report of EnfoDesk, QQ browser, UC browser and Oupeng browser (excluding Opera) were the top three in the accumulative account market share of China’s third party browser, with 40.6%, 33.0% and 8.3% market share by total users by the end of the Q4.
And we can also see that UC browser, QQ browser and Oupeng browser (excluding Opera) are also the top three counting the total number of active account with market share of 39.8%, 37.2% and 7.0% respectively in Q4. [Read more...]
Benefiting from the rapid development of e-commerce, China online ads market reached 14.53 billion yuan (USD2.33 billion) in Q3 2012, which is building its historical high. [Read more...]
China search engine market reached 7.78 billion yuan (USD 1.25 billion) in Q3 2012, with the QoQ growth of 13.5% and YoY growth of 44.1%. China’s search engine market growth is slowing down as the growth rate is lower than 50% for the very first time due to a few factors:
- Affected by the macroeconomic situation, advertisers reduced their advertising budget
- Fast-growing mobile search engine took some market share
- The launch of Qihoo 360 search engine took some search volume market share while having not yet started to contribute revenue to search market
Based on the market share comparison in the chart above, we can easily see the fluctuation of three major ad forms, search engine ads, vertical search ads and brand graphical ads, respectively. [Read more...]
In Aug 2012, Internet Explorer still had over 50% market share though the market share of IE6 dropped to 20.83% from 21.37% in July.
Ctrip remained the leader in China’s online travel booking market in the second quarter with 41.8% market share by revenue according to Analysis International’s latest report.
iResearch’s Q1 data indicate the same amount of market share owned by Ctrip. eLong has shown strongest growth from 7.4% in Q1 to 13.2% in Q2.
go.qq.com, part of Tencent, is the most visited online travel website in May 2012 according to Hitwise data; it’s not surprising considering the mass online community Tencent owns.
Analysis International, a China Internet research company, released search engine market data for the first quarter in 2012. Total revenue in Q1 has grown by 70.4% (YoY) to 5.53 billion yuan (USD$877 million) though it’s dropped by 4.7% compared to the previous quarter. [Read more...]
Tencent’s QQ mobile browser and UC browser are leading in China’s mobile browser race while Baidu is far behind, according to Analysis International data.
RedTech Advisors, a Shanghai-based advisory firm, estimates that Sina Weibo has 57% of China’s microblog users and 87% of its microblog activity.
WSJ published a related blog post, which I recommend you read it especially the comparison analysis of Sina Weibo and Tencent Weibo.
Tencent’s challenge lies largely in Sina’s users, generally a cosmopolitan set of social “influencers” from which Sina can expand outward and downward, compared with Tencent’s younger users in China’s lower-tier cities, from which it is harder to move up, analysts say.