According to a survey conducted by Tencent Tech news, 40.3% of those who encountered counterfeit products purchase in online shopping in China will do no more than never visiting the same online store again. 32.2% complained and got the refund whilst 16 complained but failed to get the refund.
53% of the respondents think the number of online shopping scams increased; and, 27.1% felt the same. Only 9.3% think the number of counterfeit products has decreased.
58.2% China online shoppers bought the counterfeit products due to the manipulated online store reviews and ratings according to the survey.
49.3% of online shopping dissatisfaction are due to counterfeit products whilst 28.9% are due to the inaccurate product descriptions, 23.3% for bad post-purchase customer service.
Also read: 20 Charts on China WeChat Shopping Market