Nowadays, contents have penetrated all sectors in China and become an important productivity tool. They can help companies realize brand premium, iterate product selection, and upgrade CRM tools.
Use contents on building a new brand
Some Chinese content specialists think that they should work on content as if they were working on products. For companies, it will be useful to work on branding as if they were working on content.
The new generation of consumers is rising and when they select w...
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