Alibaba is ranked the world’s second most valuable retail brand with a brand value of US$49.30 billion, according to WPP’s new 2016/2017 BrandZ Top 25 Most Valuable global Retail Brands ranking.
Double 11 (11 Nov) are not the only online sales promotions in China. Mid-year promotion is also an important campaign for China’s e-commerce platforms such as Tmall and Jingdong.
Vitacost has started providing direct delivery service to Chinese cross border shoppers with China’s largest logistic company SF Express.
Costco sold 3 tons of Kirkland nuts and nearly 1.5 tons of dried cranberries in just three days on Tmall Global according to the leaked news online.
Costco Wholesale, the American membership-only warehouse club that provides a wide selection of merchandise, launched Tmall flagship store on Tmall Global reaching Chinese consumers directly with competitively priced food and healthcare products ranging from clothing to groceries to laundry detergent to health and beauty aids.