Every two out of five smartphone users in China were using Huawei or iPhone during the fourth quarter of 2018. Smartphones under the price of 3,000 yuan represented 81.3% of the total sales volume. Brand loyalty was the highest on iPhone with 64.5% of users upgrade to a new iPhone. Huawei scored 40.3% in brand loyalty. Retention rates […]
Apple loses No.1 position in NPS ranking in China, replaced by Vivo. The decline of iPhone’s NPS was mostly because many users were still using its various older models – apparently, Apple had failed in encouraging them to upgrade to its latest models. iPhone X continued to be the top-selling device, making up 5.3% of […]
China’s smart devices saw a continued growth of 1.8% in active devices to 1.45 billion units in Q1 2018. iPhone still led this market. Android smartphones saw 900 million active users in Q1 2018 while Huawei overtook Oppo to have the highest retention rate. Smartphone shipments in China dropped by 16% in Q1 2018. Check […]
China smartphone market declined 15.7% year-over-year (YoY) in Q4 2017 and 4.9% for the whole of 2017 according to IDC.
Leading smartphone brands have tightened their grip of urban China market. In the three months ending October 2017, the top five brands – Huawei (including sub-brand Honor), Xiaomi, Apple, Vivo and OPPO – made up 91% of smartphone sales in urban China, compared to 79% a year earlier, according to the latest smartphone OS data […]
iPhone and Huawei smartphones showed retention rates of 18.5% and 18.1% in China respectively as of September 2017 according to data from Jiguang. OPPO, Vivo, Xiaomi, and Samsung followed iPhone and Huawei in Q3 2017 in terms of smartphone retentions. iPhone users are mainly concentrated in tier-1 Chinese cities. Top 5 smartphone brands by sales […]
While the smartphone market in China saw a flat -1% YoY growth in Q3 2017 compared to the same period last year, the share of the top five smartphone companies grew from 65.2% in 2016Q3 to 76.0% in Q3 2017. Worldwide smartphone OEMs shipped a total of 373.1 million smartphones worldwide in Q3 2017 according […]
Chinese consumers were once notorious for changing and upgrading their mobile phones at a furious pace. In recent years, however, this trend has begun into change, driven by increasing quality in phones and by increasing prosperity, with fewer consumers viewing smaller purchases such as smartphones as signals of status. Upgrade frequency is falling In 2017, the proportion […]
More mobile apps in China have more than 10 million monthly active users in Q1 2017. The number of installed apps and app usage hours both increased compared to a year ago.
iPhone has the highest retention rate (18.6%) in Q1 2017, followed by Huawei (13.4%). However, Huawei is the top smartphone brand in China by sales (19.2%) in the first quarter of 2017, followed by OPPO (18.7%).
iOS market share dropped to 26.3% in China’s smartphone market from 29.1% in January 2017 according to a research company Newzoo.
China’s smartphone market saw a 19% YoY growth and 17% QoQ growth in Q4 2016 according to IDC. It grew by 9% in 2016 with top Chinese smartphone vendors taking up a larger share of the market.
China smartphone shipments were up 9% in Q4 2016 and 12% in 2016 according to Counterpoint. Huawei, Oppo, and Vivo (HOV) emerged as clear winners in 2016.
iOS accounted for 17.1% of smartphone sales in urban China during the three-month period ending in October 2016 due to iPhone 7 and iPhone 7 Plus’ strong performances according to Kantar Worldpanel ComTech.
The total shipment of smartphones in China exceeded 115.1 million units in Q3 2016 according to IDC data, led by Oppo (17.5%), Vivo (16.7%), and Huawei (15.7%).