China's online advertising market saw the largest growth from short video ads (107.7%) and social ads (62.5%) in Q3 2020 while e-commerce ads had an increase of 14.9%.
The short video platforms with the largest advertising revenue growth are Kwai (Kuaishou), Xigua (owned by ByteDance), and Haokan (owned by Baidu).
Short video market trends in China for 2020 (updated)
Weibo had a bigger increase in advertising revenues in Q3 2020 compared with WeChat Moments ads.
Top 10 We...
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