Consumer Products

Find out China consumer stats insights including Chinese consumer behavior, china consumer price index, china consumer confidence, etc.

China Post-90s Snapshot in 2014

China post-90s are the active group on the internet, especially on social media; and, China post-90s QQ users accounted for 39% of total users according


Top Brands in China in 2014

Apple beat Samsung in 2014, who used to be the best brand according to China brand Power Index (C-BPI) since 2012, and become the best

CIW eBooks

eBook: Win Chinese Market with Content

This eBook shares three trends of digital content consumption in China, China’s digital content ecosystem, and how content help businesses in branding and driving sales

eBook: China E-Commerce Factories

E-commerce factory is the collaboration of the manufacturing industry and the internet. Under the circumstances of retail sector being depressed while the traffic of e-commerce

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