In the first quarter of 2014, China mobile shopping market total transactions reached 78.02 billion yuan (USD 12.53 billion), with an growth of 13% from the previous quarter, an increase of 207% compared with the first quarter in 2013 according to Analysis International.
Archives for May 2014
Here Are Top 12 Most Interested Topics of Chinese Online Travellers
I was asked about Chinese travelers’ interested topics last week speaking at WTM Vision Shanghai conference and I shared twelve topics Chinese travelers are most interested in before and during travelling based on search data from Baidu.
China’s Top Mobile Social Apps by Time Usage
Wechat is the number one social mobile app in China in terms of effective usage time, followed by Sina Weibo, Qzone, Baidu Tieba and Renren app according to iResearch data in April 2014.
China Top B2C Websites Market Share in Q1 2014
China’s total online shopping revenue in B2C market reached 181.92 billion yuan (USD 29 billion) in the first quarter of 2014, up by 44.6% compared to the same period in the previous year, with much faster growth than C2C market (up 18.3%) according to data from Chinese research company iResearch.
Top 10 Internet Companies by Ad Revenue in Q1 2014
China’s online advertising market in the first quarter of 2014 reached 29.53 billion yuan (about USD 4.7 billion), down 14.3% from the previous quarter but up 53.1% compared to the same period in the previous year, according to iResearch.
The Art of Social E-Commerce That Xiaomi Taught Us
1.3 million smartphones, nearly 4.8 million pieces of accessories, all sold out in 12 hours. At 22:00 on 8th April 2014, Xiaomi’s total transaction amount in the latest round of “Mi Fan Festival” came to a halt at 1.5 billion yuan (USD 243.35 million), setting a new domestic record for single-day transaction amount in independent […]
Top Travel Guide Apps in China
One of the most popular search queries related to travel in China is “xxx travel guide” especially when free and easy trips are getting more popular among the young generations in China. It’s difficult to see someone born in 1980s or 1990s traveling without a smartphone nowadays. Have you ever wondered what’s the most popular […]
Top 4 Trending in Chinese E-Commerce Market
The Chinese e-commerce market have seen a sharp rise in both B2C and C2C channels in the recent years. Rapid development in online shopping platforms, social media, online payment and mobile devices is not only driving the market to a boom, but also revolutionizing consumer experience and business marketing methods. Here are the four major […]
Baidu Launched Dynamic Search Ads Feature
Baidu recently launched a new feature for its PPC systmem — Dynamic Search Ads, which target relevant searches with ads generated directly from advertisers’ web site dynamically. Baidu system will analyse internet users’ search intention and replace default ad copy with the dynamic search ads if it doesn’t match the search intention.
MIIT: Chinese Mobile Internet Users Reached 838 Million in January 2014
The Ministry of Industry and Information Technology (MIIT) of China recently published a report on the Chinese telecom industry in January 2014. The statistics showed that the total users of mobile internet services reached 838 million in January 2014, accounting for 67.8% of all mobile phone users. Mobile internet traffic also saw a remarkable YoY […]
Is Alibaba’s Evaluation Too High?
Word said that Alibaba’s evaluation grew 9.8% because of the Q4 good financial performance in 2013. According to Bloomberg’s data, Alibaba’s evaluation reached $168 billion, in that way, Alibaba would surpass Amazon’s market value. Carlos Kirjner, Sanford Bernstein’s analyst, claimed that Alibaba’s evaluation was too conservative and suggested to increase Alibaba Group’s evaluation to $245 billion.
China OTA Elong Cooperates With 17u
Early in the morning on April 10, 2014, Elong’s staff received an email from CEO announcing the strategic cooperation with 17u.
China Digital Marketing Report in 2014
Hylink Digital Marketing Research (HDMR) recently published 2014 China Digital Marketing Report, which gives insights on China digital marketing environment and status quo. Hylink invited marketing staff in 30 enterprises to participate in the survey.