WeChat is testing a new feature allowing users to find nearby restaurants according to Yiou News. This feature locates on the top level menu, in parallel with WeChat Moments, People Nearby, Mini-Programs, etc.
Search Results for: WeChat Mini-Programs
20% Chinese elderly use WeChat
WeChat had 61 million elderly users who are between 55 and 70 years old as of September 2018, an increase of 22% year-on-year. That was around 20% of the elderly population. As more and more of the senior citizens are starting to use WeChat for chatting, sending red envelopes and stickers, reading Official Account articles, […]
Top social networking mobile apps in China in Q2 2018, led by WeChat, QQ, Weibo
WeChat (86%), QQ (70.1%), and Weibo (35.8%) were the top three mobile social networking apps by penetration rates in China. Both WeChat and QQ saw a negative growth in penetration in June 2018 while Weibo performed well with penetration growth of 2.2%. In June 2018, the average DAU of WeChat reached 612 million, an increase of […]
Is Alipay Mini-Programs a powerful weapon for retailer?
Some mobile apps have developed mini-apps in China, which requires no installation and allows instant usage on their platforms by users. The leading ones are WeChat, Alipay, and Baidu while Huawei, Vivo, Xiaomi and 9 other major applications have also developed their own. While WeChat Mini-Programs leads the game, Alipay mini-apps also shows some potential. […]
Tencent saw its first decline in profit since Q3 2005 in Q2 2018; WeChat MAU 1.06B
Tencent saw its first decline in profit since Q3 2005. WeChat total MAUs grew about 10% to 1,057.7 million. Overall, both QQ and QZone saw a decrease in their MAUs in this quarter.
81% of WeChat users playing Mini-Games in 2018
81% of WeChat Mini-Programs users have played Mini-Games. As mini-game “Jump”(Tiaoyitiao) was receiving huge popularity at the end of 2017, Wechat started Mini-Games internal testing as of March 2018 and continued to attract users with several faddish Mini-Games represented by pinball games. Of the top 100 Mini-Programs, gaming took the largest share of 40% in […]
Tencent platforms overview in Q1 2018; WeChat MAU exceeded 1 bn
Tencent announced total revenue of USD11.693 bn for Q1 2018, an increase of 48% from Q1 2017. Monthly active user accounts (“MAU”) of QQ was 805.5 million, a decrease of 6.4% YoY. Smart device MAU was up by 2.4% year-on-year to 694.1 million. WeChat MAU exceeded 1 billion.
Tencent quietly launched WeChat Boutique Stores
WeChat boutique stores don’t have a direct entry path from the main menu and are triggered to display after the brand terms are searched.
WeChat transforming retail with self-checkout, product identification, big data
‘Retail is retail, there is no old and new’. In today’s Fast Moving Consumer Goods(FMCG) retail industry, the consumer demand, groups, channels, and patterns are all changing, but WeChat Pay team believes that the essence of FMCG retail industry has not changed. The factors affecting business flow are still people, service, and channels; what is needed […]
WeChat just launched Search and Top Stories
WeChat launched Search and Top Stories sections in the updated WeChat iOS 6.5.8. These two sections are not yet available for Android smartphone users.
A quick & easy retail solution on WeChat Mini-Program
WeChat recently upgraded a store management feature, originally part of WeChat Official Account, to Store Mini-Program. Retailers can use this type of mini-programs directly. It costs almost nothing and requires no programming knowledge although the capability of Retail Mini-Program is limited.
WeChat Mini-Program saw faster growth of daily active users
Launched in January 2017, WeChat Mini-Program (WMP) has definitely attracted a lot of attentions. The highest penetrations come from mobile payment and online video categories.
An Essential Guide to WeChat Mini-Program
WeChat’s been testing WeChat Mini Program (mini apps) for a while, a new ecosystem for creating light apps on top of WeChat; it’s expected to launch on 9 January 2017.
Gen-Z Insights: capturing attention of China’s post-95s consumers
Attention is the first impetus for people to start thinking and take part in the action. It has become a scarce resource in the prosperity of the Internet. Today’s young people’s daily cross-screen multithreading behavior has intensified the dispersion and switching of resources. When is their attention most active? What do they focus on? What […]
How JD penetrates lower-tier cities with social e-commerce initiative
Jingdong (JD) has over 2 million WeChat groups for social e-commerce, which it claims to be the largest scale among e-commerce platforms. The pandemic has put it under the spotlight, as social e-commerce provided many individuals and brands with new opportunities amidst the pandemic. Weiwei is a sales person at China’s leading travel agency China […]