In a recent report, McKinsey pointed out five key trends shaping China’s economy, being accelerated by COVID-19 has accelerated.
China has the largest group of Generation Z (Gen Z) in the world with a population of 149 million. Gen Z is between 15 and 23-year-old and will account for 40% of consumption power in 2020. Their average time spend on mobile internet is 4.7 hours per day. And, they like Zhihu, Tantan, Xiaohongshu more […]
Bilibili, a leading online entertainment platform focus on Generation Z in China, reported 69% growth of net revenues (2,315.5 million yuan or US$327.0 million) in the first quarter of 2020.
Alibaba quietly launched Luxury Soho, a new channel on the Tmall e-commerce platform targeting young and value-conscious luxury shoppers. Coach, MCM among the first to join Luxury Soho Luxury Soho is named after New York’s fashionable Soho district. It’s created as a solution to help luxury brands attract younger consumers as well as those who […]
31.2% of the Chinese population have the habit of listening to audiobooks. And, China has over 200 million evening podcast users with a total playing duration of 10.9 billion hours, according to a recent report from research company Analysis. Users’ evening usage time in the mobile audio segment account for 46.3% of the total usage […]
Bilibili, a leading online entertainment platform for Generation Z in China, saw a 40% growth in monthly active users (MAU) in Q4 2019, which exceeded 130 million.
Bilibili (NASDAQ: BILI), a popular online entertainment platform for young generations in China, had 127.9 million monthly active users (MAUs) in the third quarter of 2019, an increase of 38% YoY according to its financial results.
Four segments of China’s outbound travelers are worth noting: high-income group, the backpackers, generation Z, and female outbound travelers. High-income Group: Experience Focused This segment of outbound travelers is mostly male (69%), married, and backbones in their companies. Post-80s accounted for 55%. Married users account for 84.1%; 75.3% have children according to data from iResearch. […]