WeChat has included external sources in in-app search results pages (SERP) while it previously only searches chats, WeChat Moments, and Official Accounts. Some users start to see a “news” section in the WeChat SERP which includes external news sources.
Mobile Stats, Trends, and Insights in China
Related e-book: Mobile Trends in China
iOS market share dropped to 26.3% in China’s smartphone market from 29.1% in January 2017 according to a research company Newzoo. iPhone remains the top smartphone brand in China in February 2017 by the number of monthly active devices (26.3%), followed by Huawei (15.6%), Xiaomi (13.8%), OPPO (13.8%), and Vivo (12.1%). Xiaomi AppStore bypassed Baidu […]
WeChat quietly launched WeChat Index, a tool integrating search and browsing behavior data on WeChat and Official Accounts to show the brand trend on WeChat platform.
The top 10 Android app stores by total user coverage in China in December 2016 according to TalkingData are:
The number of mobile smart devices in China reached 1.37 billion units in Q4 2016, an increase of 1.2%.
Total net revenues of mobile social app Momo were $246.1 million in Q4 2016, an increase of 524% from $39.5 million in Q4 2015.
The number of active online dating users in China dropped to 23.85 million in January 2017 from 26.24 million in January 2016 according to data from QuestMobile.
Top China smartphone brands Oppo and Vivo had the highest market share by total shipment volume while Honor and Xiaomi generated most online sales in January 2017.
Kugou Music, QQ Music, Kuwo Music were the top three mobile music apps by total number of downloads in 2016 with 28.4%, 16%, and 13.9% market share respectively.
Mobile users are sometimes forced to initiate or download an app to continue viewing further content while visiting a web page via search engine, which can be quite annoying to users. Take one of the popular audio sharing platform Ximalaya as an example: When a user enters the website via mobile search, it interrupts the […]
China’s smartphone market saw a 19% YoY growth and 17% QoQ growth in Q4 2016 according to IDC. It grew by 9% in 2016 with top Chinese smartphone vendors taking up a larger share of the market.
WeChat users made 2.1 billion minutes of free calls and exchanged 46 billion red packets (hongbao)on WeChat during the past Chinese New Year 2017, five times more than the previous year according to WeChat.