In Q3 2014, total China online video ads revenue was RMB4.67 billion (US$762.06 million) with increase of 13.7% QoQ and 43.6% YoY according to data of EnfoDesk.
Archives for January 2015
Top Mobile News Apps in China in H2 2014
In 2014, China mobile internet users exceeded 553 million, representing 85.6% of total internet users. Further, reading on mobile has been the major method for users to read news online in China. China top 3 mobile news apps by downloads are Tencnet News, Today’s Headline and Netease News in the second half of 2014 according […]
E-banking Replacing Over 80% of China’s Banking Transactions
In 2013, transaction volume of China commercial banks exceeded 124.54 billion with e-banking replacement rate of 79%. China commercial banks are now focusing on mobile payment and it is estimated that they will be transformed into the mechanism based on e-bank online payment, assisted by phone payment, self-service terminal, WeChat payment banks and various e-channels in […]
Utilize Baidu Image Network for More Traffic
Baidu launched “image network” in early December 2014. Baidu image network is a platform for sites, agencies, applications and other image related third parties, other than an advertisement network.
Jingdong’s Paipai Launched Mobile Selling App
Paipai launched micro-shop mobile app last month to enable individual merchants to set up mobile online stores on smartphones directly and they could log in the stores with QQ numbers only.
False Prosperity Behind Double 11: Refund Rate Increased to 69%
On double 11 of 2014, Alibaba’s transaction value exceeded RMB57.1 billion (US$9.28 billion) which created a new record. However, there is false prosperity behind Double 11 in 2014.
China Total Retail Sales Exceeded 2.34 Trillion Yuan in Nov 2014
In November 2014, the total retail sales of consumer goods reached RMB2,347.5 billion (US$381.7 billion), up by 11.7% year-on-year (nominal growth rate. The real growth rate was 11.2%). From January to November 2014, the total retail sales of consumer goods reached RMB23,659.3 billion, up by 12.0% year-on-year.
China Online Travel Market Overview in 2014
Sootoo.com estimated that the total transaction value of China online travel market would be RMB76.92 billion (US$12.52 billion) with increase of 35.2% YoY and 5.9% QoQ in Q4 2014. China’s core online travel enterprises are making attractive promotions to compete for the market share which stimulates people’s travel needs.
Alibaba acquired AdChina, a leading integrated internet advertising platform
Alibaba has completed the acquisition of AdChina, an integrated advertising platform in China according to Tencent Tech News.
China E-commerce Transaction Estimated Over 12 Trillion Yuan in 2014
China e-commerce transaction value was estimated to be over RMB12 trillion (US$1.95 trillion) with an increase of 20% YoY in 2014 according to the report from the conference of China MIIT. There were over 2,000 cross-border e-commerce enterprises in China on record according to China General Administration of Customs.
China E-commerce Market in 2014
China e-commerce is developing rapidly nowadays and it will account for 18% of the total retail sales in 2018, up from 8% in 2013, estimated by Morgan Stanley.
Over 90% China Urban Households Own More Than One Network Device
Internet is now the important method for Chinese people to social and for information to spread. According to the report released by Chinese Academy of Social Sciences, over 90% China urban households own more than one network device in 2014.
Sogou’s New Chinese Input Method Integrated Search
The recently launched version of Sogou Chinese input method has Sogou search integrated. As one of the most popular Chinese input method in China, the new Sogou Input could “hijack” some Baidu’s search volume.
360 Launched Haosou.com, Ambitious in Mobile Search Market
Qihoo 360 launched its new search brand “Haosou” this week. Haosou.com is online now and its previous search engine domain so.com is now redirecting traffic to haosou.com.
Top 10 China Consumer Electronics Brands by Online Ad Spend in Nov 2014
In Nov 2014, total online advertising spend of consumer electronic brands exceeded RMB100 million (US$16.28 million) in China.