Chinese consumers can save spend when they choose apps that offer subsidies or Hongbao, coupon nowadays. In the internet times, many apps would provide subsidies to acquire users, which further changes people’s lifestyle in China. Tencent carried out a survey about consumers’ long term behavior about apps with subsidies offers and those without subsidies. 50% of […]
Archives for March 2015
China Online Shopping Market Over 10% of Total Retail in 2014
In 2014, total transaction value of China online shopping market exceeded RMB2.8 trillion (US$453.61 billion) with an increase of 48.7% according to latest data of iResearch. China’s National Bureau of Statistics’ official data shows online shopping value accounted for 10.7% of total retail value in China.
Mobile Almost A Quarter of China Online Gaming Market in 2014
In 2014, total transaction value of China online gaming market was RMB110.81 billion (US$17.95 billion) with an increase of 24.3% YoY. Besides, mobile gaming represented 24.9% market share, which was the first time to surpass browser games in 2014.
70% China Online video Users Watch Over One Hour in 2015
As of June 2014, the number of China online video users exceeded 439 million. And, the number of mobile video users was 294 million according to data of CNNIC. According to Tencent’s latest research, China online video users have various needs nowadays. Their habit of paying for online videos is expected to advance in China […]
Video: Jack Ma’s Speech at CeBIT 2015
The annual IT & Digital Business expo CeBIT 2015 takes place from March 16-20 in Hannover Messe. Jack Ma, Executive Chairman of the Alibaba Group, and German Chancellor Angela Merkel, open CeBIT 2015 on Sunday, March 15.
China Search Engine Market Overview in 2014
In Q4 2014, total transaction value of China search engine market was RMB16.26 billion (US$2.63 billion) with an increase of 3.7% from the third quarter. In 2014, total transaction value exceeded RMB57.14 billion (US$9.25 billion) with an increase of 45.2% YoY according to data of EnfoDesk.
China Online Video Market in 2014
In 2014, total transaction value of China online video market was RMB23.97 billion(US$3.88 billion) with an increase of 76.4% from the same period of last year according to data of iResearch. The core revenue source of online video market remains advertising revenue in China.
China Top 10 Online Advertising Media in 2014
In 2014, total transaction value of China online advertising market exceeded RMB154 billion (US$24.95 billion) with an increase of 40% from the same period of last year.
Qihoo 360 MAUs Exceeded 500M in Dec 2014
Qihoo 360 Technology revenues were $431.2 million in Q4 2014, a 94.6% increase from Q4 2013. Its net income attributable to Qihoo 360 was $76.8 million, compared to $16.6 million in the fourth quarter of 2013.
Chinese New Year Traveler Insights 2015
Traveling is popular among Chinese people nowadays. Especially, during Chinese New Year in 2015, Chinese travelers showed their strong consumption ability. It was estimated that China tourism market would accept 250 million trips with an increase of 11% from the same period of last year, worth RMB140 billion(US$22.68 billion) according to the latest research of China […]
Mobile Contributing to Over Half of Weibo Ad Revenue in 2014
Weibo Q4 2014 net revenues increased 47% year over year to $105.2 million, 83.8% from advertising and marketing ($88 million) according to Weibo released financial results.
China Business Social Networking Market in 2014
Business social networking is growing fast in China nowadays. According to Tencent’s latest research, 52.9% respondents used business communication tools in their companies in 2014 including Tencent RTX, Enterprise Fetion, Enteprise QQ as well as Netease EIM.
Baidu Post Bar More MAUs Than Weibo in Jan 2015
The number of total active users of Baidu Post Bar was 200 million in January 2015, which was 1.27 times of Sina Weibo’s MAUs according to the latest report of We Are Social. Baidu Post Bar was more competitive in user stickiness in January 2015.
China Mobile Payment Exceeded $3 Trillion in 2014
On 12 February 2015, People’s Bank of China announced China’s Payment Market Report 2014. The report showed in 2014, the total transaction volume and value of non-cash business were 62.752 billion and RMB1,817.38 trillion (US$294.70 trillion) with YoY growth rate of 25.11% and 13.05% respectively.
Apparel: Most Popular Category Among China Online Shoppers
Apparel is the most popular product category for China online shoppers according to McKinsey. And, the most frequent online purchases are packaged and fresh food.