The workforce in China totaled 770 million in 2017, with 424.62 million working in urban areas and 351.78 million in rural areas. Less than 20% of China’s working population used mobile business apps. The active users of business apps reached 155.81 million in June 2018. Maimai, 51job, Hilamaya FM, and DingTalk were the top choices. China […]
Kantar Media CIC releases Social Media Landscape 2018. ByteDance (social media platform), AI users and the “Brand Experience Circle” are covered for the first time. The whitepaper analyzes three key elements: media platforms, users, and brands. The definition of “social media” has been extended with the emergence of a dual-layer of core and derivative social […]
This report takes a detailed look at the trend that more and more Chinese consumers pay for quality content online; and, it also shares some insights on the most popular platforms of paid digital content. Content generation start-ups in the United States generally focus on monetizing their viewers or followers through advertising, a la Youtube. […]
Tencent has recently confirmed the ongoing testing of a paid subscription platform for WeChat Official Accounts, which will soon be launched.
Online videos became mainstream media for online learning in China in 2016 with Netease leading in online learning market in China according to a recent survey conducted by Netease and Guokr.
Zhihu, a Chinese version of Quora, is a social question and answer website launched in Jan 26th 2011. At the beginning of Zhihu’s launch, it was similar to Quora’s functionality and interface. Zhihu started with a group of technical and entrepreneurial users, aimed at attracting high-quality answers from experts and elites in diversified industries.
Baidu is internal testing a Quora like social Q&A website called “Xinzhi” (Xin: new; Zhi: knowledge). Since Quora has gained its popularity, a Chinese clone is well expected. “Zhihu.com” was launched this January and it’s still by invitation only. Now it has to face a serious competitor.