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China’s mobile business apps users insights 2018

November 7, 2018 By CIW Team

China’s mobile business apps users insights 2018

The workforce in China totaled 770 million in 2017, with 424.62 million working in urban areas and 351.78 million in rural areas.  Less than 20% of China’s working population used mobile business apps. The active users of business apps reached 155.81 million in June 2018. Maimai, 51job, Hilamaya FM, and DingTalk were the top choices. China […]

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China Social Media Landscape 2018

September 5, 2018 By Kantar China

China Social Media Landscape 2018

Kantar Media CIC releases Social Media Landscape 2018. ByteDance (social media platform), AI users and the “Brand Experience Circle” are covered for the first time. The whitepaper analyzes three key elements: media platforms, users, and brands. The definition of “social media” has been extended with the emergence of a dual-layer of core and derivative social […]

REPORT Chinese Consumers Paying for Digital Knowledge 2017

October 10, 2017 By CIW Team

REPORT Chinese Consumers Paying for Digital Knowledge 2017

This report takes a detailed look at the trend that more and more Chinese consumers pay for quality content online; and, it also shares some insights on the most popular platforms of paid digital content. Content generation start-ups in the United States generally focus on monetizing their viewers or followers through advertising, a la Youtube. […]

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The rise of paid digital content in China

February 21, 2017 By Rocky Fu

The rise of paid digital content in China

Tencent has recently confirmed the ongoing testing of a paid subscription platform for WeChat Official Accounts, which will soon be launched.

China Online Learning Market Overview for 2016

January 19, 2017 By CIW Team

China Online Learning Market Overview for 2016

Online videos became mainstream media for online learning in China in 2016 with Netease leading in online learning market in China according to a recent survey conducted by Netease and Guokr.

Introductory Guide to China’s Quora “Zhihu”

August 13, 2013 By CIW Team

Introductory Guide to China’s Quora “Zhihu”

Zhihu, a Chinese version of Quora, is a social question and answer website launched in Jan 26th 2011. At the beginning of Zhihu’s launch, it was similar to Quora’s functionality and interface. Zhihu started with a group of technical and entrepreneurial users, aimed at attracting high-quality answers from experts and elites in diversified industries.

Baidu Testing Its Chinese “Quora” – Xinzhi

June 9, 2011 By Incitez China

Baidu Testing Its Chinese “Quora” – Xinzhi

Baidu is internal testing a Quora like social Q&A website called “Xinzhi” (Xin: new; Zhi: knowledge). Since Quora has gained its popularity, a Chinese clone is well expected. “Zhihu.com” was launched this January and it’s still by invitation only. Now it has to face a serious competitor.

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Latest Articles

Alipay to start charging for credit card repayment in March 2019

Alipay to start charging for credit card repayment in March 2019

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China digital entertainment consumption overview 2019

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China full media ad spend up by 2.9% in 2018, led by Coca-Cola and Hongmao

China full media ad spend up by 2.9% in 2018, led by Coca-Cola and Hongmao

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