Chinese Search Engine Market: Stats, Trends and Insights

Search is also one of the most popular Internet service in China and it should be an important part of your digital strategy in China. As Google is not a big player in Chinese search engine market but Baidu with about 70% market share, followed by Qihoo 360 and Sogou/Soso league.

Baidu Launched First Smart Watch Client-side


Baidu launched its first client-side for smart watch — Baidu Watch V1.0 at the end of December 2014. Baidu Watch v1.0 is the search client-side developed for Google's Android Wear according to the official news. In terms of Baidu Watch's functions, it is mainly used with voice search and the search results can be optimized for smart watches. Such function makes Baidu search … [Read more...]

How to Deal with Deliberate Negative Search Results on Baidu


One important part of online PR management nowadays is to deal with search engine results because search is one of the top online applications; let me share two quick strategies on how to deal with deliberate negative search results on Baidu. Deliberate negative content are quite common these days in China, usually deployed by some companies to discredit their competitors. If … [Read more...]