Momo, one of China’s popular mobile social networking app, launched its advertising platform for off-line retailers.
Archives for August 2014
Weibo Monthly Active Users Reached 156.5M in Q2 2014
Weibo monthly active users (“MAUs”) were 156.5 million as of June 30, 2014, an increase of 30% year over year according to its official quarterly financial results.
Understanding Chinese Luxury Travelers
There are often distinct differences for almost everything between China and the rest of Asia and Oceania and there’s no exception for luxury travel industry. Here are some insights Brand Karma study revealed.
Apple iCloud Migrated Cloud Storage to China Telecom for Users in China
According to a piece of public information on Fuzhou City government website, Apple started using China Telecom cloud storage for iCloud data from China users on 8 August 2014 after fifteen months’ testing.
Tencent: 438M Wechat Users and 645M QZone Users by Q2 2014
Tencent announced its 2014 Second Quarter Results yesterday in which it reported Wechat now has 438 million monthly active users and Qzone 645 million.
Search The Main Source for Online Video in China; and, Content is King
How does China internet users reach video? 57.4% entered online video pages via search engine results pages of video content related queries, according to an iResearch study.
Wechat Added Banner Ads Option for Wechat Advertising Platform
Wechat just added image banner ad format and an option to link to external site for advertisers targeting Wechat Official Accounts.
Is Alibaba’s SM.cn The Second Largest Mobile Search Engine?
According to China Mobile gateway traffic data recently leaked on Weibo, Shen Ma Search (m.sm.cn) was the second largest mobile search engine in June after Baidu:
Taobao Auction Now The Biggest in China; To Exceed Sotheby’s and Christie’s Combined in 2015
Taobao auction total turnover exceeded 10 billion in the first quarter this year according to its announcement on 12 August; the first half of 2014 had YoY growth of 1,528%.
Baidu Launched Open Kitchen Project to Promote Healthy Dining in Restaurants
Baidu launched Open Kitchen project for restaurants whoever participated in will open up their kitchens to internet users, based on Baidu’s video streaming and cloud computing technology.
Jingdong Launched Shopping Channel on Mobile QQ
Jingdong launched a shopping channel on mobile QQ, the most popular mobile app in China grabbing more share in China’s mobile shopping market.
Why Are Foreign Products More Expensive in China?
Purchasing foreign products nowadays shows a rising trend in Chinese market. Foreign products, commonly perceived as being with good quality, are often more expensive in China than in the west.
Wechat Official Account Backend Statistics
Wechat updated public accounts backend management with more statistics that can help marketers to better understand the quality of content and needs of the fans.
China’s Top 10 Online Media by Ad Revenue in Q2 2014
China online advertising market reached RMB38.15 billion (US$6.19 billion) in the second quarter of 2014, an QoQ increase of 29.2% and YoY growth rate of 48.7%.
China Mobile Shopping Market Exceeded $27B in Q2 2014, 26.8% of Total Online Shopping Transactions
China mobile shopping market total transactions reached RMB168.39 billion (US$27.3 billion) in the second quarter of 2014, representing 26.8% of total online shopping transactions in the same period in China, an increase of 24.6% compared with the first quarter.