Three factors contribute to instant noodles rebound in 2017. But the increasing popularity of food delivery apps might push this category back into decline.
Three major trends are shaping China’s luxury market today: expansion of luxury brands into everyday categories, increased attention towards niche brands and personalization, and “normalization” of online sales of luxury goods. On August 21st, CBNData and Tmall published a report entitled “Luxury Consumption Trends in the Era of New Retail, 2017”. Using Alibaba’s consumer data […]
According to the China National Tourism Administration, during the New Year’s Day holiday, a total of 133 million tourists traveled domestically, an increase of 11.08% over the same period of last year. Domestic tourism revenue reached 75.5 billion yuan (US$11.72 billion), an increase of 11.22% over last year’s holiday. At the beginning of this new […]
In November 2017, the World Tourism Economic Trends report was released at the World Travel Fair in London. The report anticipates that in 2018 the global tourism sector will experience rapid growth, and it is likely that China, which already topped the rankings for the number of tourists and overall tourism spending in 2017, will […]
The 10 charts from IDC China show the online retail channel trends for the various devices between the Q1 2016 and Q3 2017. They essentially highlight that the online retail channel continues to be an important channel for the sale of devices in China. The share of online retailers continues to grow for projectors, making up […]
E-commerce operations in China are currently moving from a scale of tens of trillions RMB to hundreds of, and it has gradually penetrated every aspect of economic and social life. AliResearch made some predictions on the future of e-commerce in five major areas. 1. Infrastructure: Intelligent? Immersive? Cashless? With cloud computing, new finance, intelligent logistics, […]
The Chinese Ministry of Commerce (MOFCOM) views the fast-moving consumer goods (FMCG) market and industry in China with increasing optimism going into the second half of 2017. On the backs of China’s ongoing supply side reforms, MOFCOM sees an upswing in innovation and internal market development. 2016 saw a rapid increase in the number of […]
In order to meet the ever-changing Chinese consumer preferences in the digital retail era, companies should adjust their products and marketing strategies. A recent McKinsey report shows five trends of Chinese digital consumers including omnichannel shopping, context-triggered shopping, social media centered consumer interactions, increasing demand for non-standard goods and services, and data-driven personalization. But how […]
A recent McKinsey report shows five trends of Chinese digital consumers including omnichannel shopping, context-triggered shopping, social media centered consumer interactions, increasing demand for non-standard goods and services, and data-driven personalization. Most consumers yearn for omnichannel experience, but they haven’t even tried the most basic mode of picking up goods from offline stores. Consumers have […]
Sales data from Alibaba’s online retail platforms for 2016 reveals the five key behavioral trends of China’s online shoppers when compared to figures from the previous year.
Chinese consumer demands, lifestyle, and behavior and attitude have changed greatly following the demographic structure and society evolutions as well as the three emerging forces in China’s consumer market, leading to more and more new particular consumer segments in China.
Despite the slowdown in economic growth, China will continue to be one of the fastest growing consumer markets in the foreseeable future. Three emerging forces – upper middle class and affluent consumers, the new generation of young consumers, and online shopping will drive China’s consumer market according to a joint report by BCG and Alibaba.
China’s consumer economy is expected to expand by about half, to $6.5 trillion by 2020 according to Boston Consulting Group.
A recent report from Tencent’s Penguin Intelligence research team shed some lights on China internet users’ behaviors under the impact of new media. Update: China New Media Trends 2018
Chinese consumers become more selective about where they spend their money, shifting from products to services, and from mass to premium segments; and they seeking a more balanced life, where health, family, and experiences take priority according to a recent McKinsey’s 2016 China consumer report. 55% of Chinese consumers were confident their incomes would increase […]