Summer was the peak season for body-building with 104.24 million active users using sports & fitness mobile apps in China. On average, a user used sports & fitness apps 3.05 times a day and spent 20.17 minutes on it in June 2018. Body-building was more appealing to users from top-tier cities and those with mid-level to high purchasing […]
China Top Mobile Apps: Stats, Trends, Insights
Statistics: Top 500 Mobile Apps in China
The number of mobile e-commerce users in China totaled 473 million in 2017, an increase of 13.2%. It is expected to reach 512 million by the end of 2018. Tencent social ads were the top choice for 64.8% of e-commerce apps advertising, Toutiao 29.5%, and Zhihu 19.3%. Mobile e-commerce users are getting younger with 43.3% […]
Mobile Taobao led the top 10 comprehensive e-commerce apps ranking with the highest penetration rate of 51.8%, followed by Pinduoduo (26.2%) and JD (23.5%). Pinduoduo realized a high rise of 17.2% compared with Mobile Taobao’s fell of -7.3%. Mobile Taobao obtained 172.5 million DAU in June 2018, far broader reach than Pinduoduo (53.9 million) and […]
There were approximately 1.1 billion monthly active users of mobile internet as of June 2018. This reach has been kept stable at around one billion since November 2016, showing a sluggish growth of the mobile internet over the last two years.
Kugou music ranked on top in China’s mobile music apps market in Q2 2018; Tencent News and Toutiao on top for news apps; and, Meituan in the local lifestyle category. Also, check out top apps in job hunting, mobile reading, and audios. In June 2018, the top 10 secondhand car trading apps all saw negative […]
China’s online video market remains dominated by iQiyi, Tencent Video, and Youku. Short Video apps presented far stronger growth momentum in monthly active users than live streaming mobile apps in China’s Q2 mobile apps market. In June 2018, users totally spent 726.7 billion minutes in using short video apps, 4.7 times higher than 127.2 billion […]
Within the online travel market, Ctrip and Qunar were the two biggest players while Fliggy was a distant third. In June 2018, Ctrip had 10.94 million DAU, with penetration rate at 16.1%. While both Qunar (9.22 million) and Alibaba-affiliated Fliggy (2.21 million) saw declines in DAU. WeChat Mini-Programs might be the next opportunity for some […]
WeChat (86%), QQ (70.1%), and Weibo (35.8%) were the top three mobile social networking apps by penetration rates in China. Both WeChat and QQ saw a negative growth in penetration in June 2018 while Weibo performed well with penetration growth of 2.2%. In June 2018, the average DAU of WeChat reached 612 million, an increase of […]
China’s input method market saw 690 million users in June 2018, a 13.1% increase from the same period last year. Sogou Input Method (Sogou Pinyin) remained on top, followed by iFlytek and Baidu Input Method. In terms of the average monthly active users (MAU) in the last twelve months ended June 2018, Sogou Input took […]
Online live streaming market obtained a total of 398 million users in 2017, an increase of 28.4%, which is estimated to reach 460 million in 2018 and 507 million in 2019. This market showed signs of a slowdown since 2017.
The monthly active users of short video apps in China exceeded 500 million in June 2018, an increase of 45.6% year-on-year. Tik Tok saw its monthly active users exceeded 200 million, closely behind that of Kwai (231.09 million). Weishi showed a great potential with monthly active users growing by 266 times from 161 thousand to […]
The growth horizons of WeChat’s mini-programs are becoming increasingly defined. Gaming, traveling and shopping programs have been firmly established as the leading categories. The “instant use and go” ideology is also apparent. Compared to traditional mobile apps, the average time spent is far less. In creating a new niche for mini-programs, internet companies have advantages […]