The age distribution of e-commerce users and short video users in China is quite similar. Users age 25 to 35 take the largest share. Such similarity makes it possible for short video marketing to promote e-commerce sales. Short video users have something in common: young, pursuit high-quality lifestyle, want to play and look pretty, love […]
Tmall News, Trends & Insights
For 12 weeks ending May 18, 2018, consumer spending on FMCG in China grow by 10.0% compared to the same period last year. Hypermarkets, supermarkets, and convenience stores are showing strong signs of recovery. Consumer spending grew by 10% YoY.
During “618”, offline traffic increased by 30% over the week prior, with online orders also jumping by 20%. Another partner retailer, Beijing’s Easyhome, a seller of furniture and home remodeling supplies, topped 100 million yuan (US$15.7 million) in sales by 1 pm on the first day of “618”, while Alibaba’s Fresh Hema saw sales increase […]
Within the online retail B2C market, maternal and child sector saw a high growth of 54.3% in GMV to 63.48 billion yuan in Q1 2018.
The GMV of China’s online retail B2C market totaled 952.85 billion yuan (US$148.18 billion) in Q1 2018, up by 32.2% from Q1 2017. In Q1 2018, Tmall GMV up by 41.2% over Q1 2017, taking the largest market share of 59.6% in China’s retail e-commerce sales. JD.com was next with a share of 25.3% and GMV […]
Alibaba’s full-year revenue grew 58% in fiscal 2018 (April 2017 to March 2018), core commerce revenue grew 60%, with profit growth of over 40% and annual free cash flow of US$15.8 billion. Looking ahead to fiscal 2019, Alibaba expect overall revenue growth above 60%.
Influenced by the “double 12” shopping festival, the rankings of best-selling brands have changed greatly in December. In women’s clothing category, Taobao brands RUMERE, MG Xiaoxiang, and DAXI RETRO STYLING have broken into the ranking of top 10. In women’s shoes category, OCANDY, a web celebrity brand, has moved into the top 10. In men’s […]
Chinese New Year is the most important festival in China. Shopping is an integral part of Chinese people’s celebration, and naturally, e-retailers were engaged in fierce battles to compete for attention, and hence preferences, of consumers in the days leading up to Chinese New Year (February 15 in 2018). JD.com (partly owned by Tencent) and […]
China online retail market totaled 1,974.59 billion yuan (US$311.69 billion) with an increase of 41% YoY in Q4 2017 according to data from Analysis. China’s B2C online retail market reached 1,189.35 billion yuan (US$187.74 billion) with an increase of 43.2%.
Spending on fast moving consumer goods (FMCG) in China grows by 4.3% from a year ago, which is 0.7 percentage point higher than that in 2016 and the fastest in three years.
Alibaba reported total revenues of RMB83,028 million (US$12,761 million), an increase of 56% year-over-year in Q4 2017.
China’s e-commerce market is already the world’s largest, and its growth, while slower than in years past, is still more rapid than that of any other large economy in the world. The following is an overview of several e-commerce sectors in Q3 2017. SME-oriented B2B Platforms B2B platforms serving small-to-medium enterprises saw slower revenue growth […]