Media & Entertainment

Paid members can download China Media Inflation Trend Report 2021 here (Annual Billing).

Top 10 Advertisers in China in 2021

Taobao, JD, and Pinduoduo are the top 3 advertisers by total ad spend in 2021 among all Chinese internet companies. Taobao’s total ad spend exceeded

CIW eBooks

eBook: Win Chinese Market with Content

This eBook shares three trends of digital content consumption in China, China’s digital content ecosystem, and how content help businesses in branding and driving sales

eBook: China E-Commerce Factories

E-commerce factory is the collaboration of the manufacturing industry and the internet. Under the circumstances of retail sector being depressed while the traffic of e-commerce

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