Enterprise live streaming services reached 760 million yuan (US$110.49 mn), experiencing fast growth in the past 4 years when it first exceeded 100 million yuan in 2015. It’s expected to reach 1.14 billion yuan (US$165.73 mn) in 2019 and grow further to 2.21 billion yuan (US$321.29 mn) in the year 2021.
The revenues of Chinese search engine companies were estimated to reach 135.76 billion yuan (US$19.74 bn) in 2018, with an increase of 20.8% YoY according to iResearch.
In China, the flower e-commerce has been a 12.41 billion yuan (US$1.79 bn) market in 2017, approximately 10 times larger than it was in 2013. With the development of consumption habits and the improvement of cold chain logistics, this market is blossoming. Previously, it occurred to people only when there were festivals or big events. […]
China’s mobile internet saw slower growth of 48.8% in transactions to 8,229.88 billion yuan (US$1,267.10 bn) in 2017. And, it’s expected to reach 11,432 billion yuan in 2018 and exceed 19 trillion yuan in 2020. Check out some forecast into various mobile internet segments from 2018 to 2020, including shopping, payment, advertising, travel, and etc. […]
China’s business travel market recorded a total GMV of 192.8 billion yuan in 2017, up 19.5% over the previous year, which is estimated to exceed 230 billion yuan (US$35.9 bn) in 2018, according to the whitepaper published by GZ Meiya and Jinlu Consulting.
China’s shared accommodation market generated a total transaction of 14.5 billion yuan (US$2.27 bn) in 2017, up 70.6% from a year earlier, according to State Information Center of China.
China cross-border retail e-commerce sales are expected to exceed US$115 billion in 2018 with a growth rate of over 15% YoY and reach US$144 billion by 2021 according to data from Analysis.
GroupM China publishes its Spring 2018 edition of This Year, Next Year: China Media Industry Forecast report, estimating that ad spending in China this year will grow 5.2% to reach 585.8 billion yuan.
China smartphone sales reached 455.9 million units in 2017, an increase of 1.1%, according to data from Analysys. It forecasts the total smartphone sales will decrease to 437.99 million units in 2020.
China is the largest outbound travel market and expected to see 103.4 million trips in 2021 constituting 40 percent of all Asia Pacific outbound travel, nearly four times that of the #2 and #3 markets being South Korea (25.6 million) and India (21.5 million) respectively according to a latest Mastercard Report.
Retail sales through tablets, smartphones and other mobile devices in China are expected to increase by 85.1% annually to US$333.99 billion in 2015, accounting for 49.7% of China’s retail e-commerce sales according to eMarketer.
The total number of China’s tourists is estimated to exceed 4.1 billion person trips in 2015, and reach a total revenue of 3840 trillion yuan (US$617.40 billion), according to China Tourism Academy.