The total number of China’s tourists was estimated to exceed 4.1 billion person-trips in 2015, and more travellers would choose short-term accommodations during their trips.
According to a report by the Chinese online tourism website (tao.117go.com), as high as 61% of Chinese tourists have ordered air tickets and hotels in advance for over 10 days tour, by combining Mid-autumn Festival and Chinese National Day holiday together.
In recent years, with the penetration of online travel applications and improvement of people’s living standard, more and more people chose to travel on holidays. The total number of outbound and inbound tourists in China increased by 9.8% to 127 million in H1 2015 according to Mafengwo.cn.
In Q2 2015, China’s online accommodations booking market reached 19.52 billion yuan (US$3.09 billion), with an increase of 15.9% QoQ and 63.5% YoY.
Recently Hotels.cn released the fourth ” Survey on Chinese tourists traveling abroad in 2015″, which reveals that the sustained and steady growing China’s overseas travel market has brought enormous business opportunities to the global tourism and hotels. In 2014, the number of Chinese traveled abroad exceeded for the first time 107 million, with an increase […]
China online travel was a RMB307.79 billion (US$50.33 billion) market with an increase of 38.9% in 2014 according to iResearch. Online ticket market, online hotel booking market and online vacation exceeded RMB193.07 billion (US$31.57 billion), RMB63.25 billion (US$10.34 billion) and RMB44.88 billion (US$7.33 billion) respectively in 2014.
Qunar total revenues for the fourth quarter of 2014 were RMB519.8 million (US$83.8 million), an increase of 107.1% year-on-year. Mobile revenues were RMB257.5 million (US$41.5 million), an increase of 400.7% year-on-year, representing 49.5% of total and 52.3% of pay-for-performance (“P4P”) revenues, compared to 20.5% and 22.6%, respectively, in the corresponding period of 2013.
eLong’s hotel room nights stayed in the fourth quarter of 2014 increased 27% to 9.4 million room nights compared to 7.4 million in Q4 2013 according to eLong unaudited financial results.
According to Hurun Chinese Luxury Consumer Survey 2015, Chinese luxury travelers on average go on business trip for eight days a month and the super rich are away for 11 days a month. And they also take 8 and 12 days of holiday respectively, one more than last year.
Qunar announced its alliance with 22 of the world’s premium high-end hotel groups. The hotel groups, which include Wyndham, Club Med, Banyan Tree, Howard Johnson, and Millennium, will open their global inventories to the Qunar platform.
Qunar’s total revenues for Q3 2014 more than doubled YoY to US$81.6 million and its mobile revenues was US$33 million an increase of 445.1% YoY.
For the third quarter of 2014, Ctrip reported total revenues of RMB2.3 billion (US$368 million), representing a 38% increase from the same period in 2013. Total revenues for the third quarter of 2014 increased by 24% from the previous quarter.